Hi, I’m Jonah Ansell.
I am a hands-on leader who helps world-class brands align revenue strategy to marketing strategy and drive omnichannel engagement strategies that grow acquisition, reputation, and retention.
I am a STRATEGIC marketing & COMMUNICATIONS LEADER who:
..........INSPIRES teams to feel excited to solve business challenges.
..........BUILDS data-driven, omnichannel, growth marketing strategies that 5X ROI.
..........POSITIONS brands to be understood, differentiated, and sustainably chosen.
MY TEAMS BUILD REMARKABLE BRAND EXPERIENCES:
I am passionate about building data-informed solutions and bring these solutions to life by relying on my deep expertise in Customer Experience Design. I help teams build empathetic, compelling, and memorable brand experiences. My teams have ideated, architected, A/B tested, and implemented award-winning brand experiences for organizations such as Hyatt, AXE, Dove, Subway, Bud Light, Microsoft, Domino's, Wendy's, Dell, Nissan, CDC, FEMA, Google, Goodwill, Walgreens, UCLA, UC San Diego, TEDx.
My clients and teammates count on me to be:
COLLABORATIVE: I create team cultures where people feel empowered and supported to deliver their best work.
CREDENTIALED: I hold a Master of Fine Arts from the USC School of Cinematic Arts and have been invited to speak at Pixar on best practices in optimizing creative workflow.
CURIOUS: I am a lifelong learner who encourages teammates to ask provocative questions. At the outset of any new project, I help my teams clarify: What are we solving for? And what’s the nature of a successful solution?
My greatest joy is:
Empowering teammates to feel inspired by the process and connected to the outcome.
My Team’s creative work HAS been featured in:
Outcomes rock. Process matters. These six virtues shape how I lead:
Community
How can we align teammates toward a shared, data-informed goal? How can we nurture an ecosystem that invites communication and cooperation?
Measurability
If the only way to assess growth is to measure it, how can we formalize key metrics and KPIs to track impact? How can the insights we uncover illuminate new problems worth solving?
Vulnerability
How can we place our humanity at the nucleus of our work? Brené Brown celebrates vulnerability as “the birthplace of love, belonging, joy, courage, empathy, and creativity. It is the source of hope, empathy, accountability, and authenticity.” Vulnerability inspires cliché-quashing, award-snagging work.
Joyfulness
Loving what you do means adoring the next obstacle. Excellence isn’t an outcome. It’s an attitude, fueled by the joy of grappling with whatever confounds us. The greatest work doesn’t only move metrics, it makes meaning.
Integrity
How do we live the principles that guide our reason for being – with pride, sincerity and accountability?
Empowerment
How can we invite faith, fuel curiosity & unleash brand-building creativity?